The 2025 PR Agency Model:

How to Position Yourself as a $10K Expert in the Age of AI

AS SEEN IN

AS SEEN IN

✅ Why AI is actually making your expertise MORE valuable (and the one thing you need to do to capitalize on it)

✅ The exact positioning shift that's allowing PR pros to command $10K+ monthly retainers clients see as essential

✅ My 4-pillar model that’s working for hundreds of PR pros globally to build profitable agencies in THIS new landscape

What you'll learn:

Apply now 👉Apply Now 👉

Hi, I’m Jen Berson! 👋

I’m a mom, wife, and founder of Jeneration PR (🎉 my dream business). 20+ years ago, I took a giant leap—I walked away from my career as a lawyer to start my own PR agency… with zero contacts or experience. Fast forward, and I’ve scaled my agency to being award-winning, working with billion-dollar brands like beauty + wellness powerhouses. 💄

Here’s the thing, though. It wasn’t always easy. I hit every roadblock, tried #AllTheThings, and learned what works the HARD way… until I finally cracked the code.

Now, I’m teaching YOU what I wish I had when I started: the actionable, no-BS strategies to grow a thriving, profitable PR business you actually love running.

YOUR HOST

This is exactly the type of advanced strategy we dive into regularly inside The Pitch Lab and Agency Accelerator.

Tiffany E.

Oh my star. If I hadn't already bought it, I'd buy it again. Jen's products are the best on the market—it's not just information, it's confidence. I cannot tell you how transformative this program has been for me. I've never felt so confident stepping into my expertise, and I've discovered I know a lot more than I realized! Just to give you an update: I landed a Forbes feature, picked up four new clients, and booked two national speaking engagements. Jen is one of the most honest, practical, and empowering people teaching in the online world, and I’m so very thankful I’ve had the chance to learn from her!

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