PR Path To

Challenge

Profitability

A LIVE 3-part challenge outlining the step-by-step framework to start, grow, and scale a profitable PR agency (totally free!)

FREE LIVE CHALLENGE

AS SEEN IN

AS SEEN IN

Need to                                 This challenge is for you—whether you’re running a PR agency, freelancing, or just getting started. We kick off on...

make more profit?

SAVE MY SEAT! ✨

May 7th, 2025

You're Ready to Grow

Without the Overwhelm

You work SO hard, but finding (and keeping) premium clients still feels elusive.

You’re ready to grow your business without adding endless hours to your week because, hello, life’s too short for that kind of overwhelm. ✋

Here's the truth.

It doesn’t have to be this hard.

You can scale your business PROFITABLY and on YOUR terms. And the best part? You don’t have to figure it out alone.

You’re feeling drained, juggling everything in your agency... and barely staying afloat. 😩

Create irresistible offers + build a loyal audience of buyers who are ready (and excited!) to say YES.

Inside the Challenge, You’ll Learn:

Streamline your systems and processes so you can focus on what truly matters. Say goodbye to exhausting, time-sucking tasks and hello to clarity...

Confidently set boundaries and expectations, while impressing clients with clear, professional communication. Make every step of your process seamless and stress-free.


Tired of the feast-or-famine months? I’ll show you the exact steps to turn your PR business into a revenue-generating machine.

How to Attract Premium Retainer Clients with Ease

Eliminate The Overwhelm

MASTER CLIENT COMMUNICATION

MASTER CLIENT COMMs

My Proven Framework for Predictable Revenue

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🧘‍♀️

💡

📈

This isn’t just “another training”—

it’s the roadmap to YOUR success.

Imagine finally having the tools, the clarity, and the confidence to take your business exactly where you’ve always dreamed it could go. I’ll meet you right where you are, whether you’re just getting started or you’re ready to scale, and guide you step-by-step through the very framework that transformed my life and agency.

This is the process that helped me attract premium clients, generate consistent revenue, and finally ditch the constant overwhelm (um, freedom feels SO good). You’re not going to walk away with just some information or a checklist; you’re walking away with a strategy—one that’s proven, actionable, and completely tailored to YOUR goals.

Hi, I’m Jen Berson! 👋

I’m a mom, wife, and founder of Jeneration PR (🎉 my dream business). 20+ years ago, I took a giant leap—I walked away from my career as a lawyer to start my own PR agency… with zero contacts or experience. Fast forward, and I’ve scaled my agency to being award-winning, working with billion-dollar brands like beauty + wellness powerhouses. 💄

Here’s the thing, though. It wasn’t always easy. I hit every roadblock, tried #AllTheThings, and learned what works the HARD way… until I finally cracked the code.

Now, I’m teaching YOU what I wish I had when I started: the actionable, no-BS strategies to grow a thriving, profitable PR business you actually love running.

LET’S DO THIS! 🎉

This Is Your Time, PR Pro.

Building a successful PR business doesn’t have to leave you feeling overworked and undervalued. Imagine scaling with clarity, confidence, and systems that actually work for you—not against you. This FREE live challenge is your chance to unlock the tools to create a profitable, scalable business you’re proud of and excited about. You deserve to land amazing clients, set big goals, and still have time for you. 🫶

Spots are very limited, and the clock is ticking. If you’re ready to level up, don’t wait!

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Sign up for insider PR strategies to land placements, impress clients, and scale—no hustle, no sacrificing family time, just results.

Sign up for insider PR strategies to land placements, impress clients, and scale—no hustle, no sacrificing family time, just results.

BECOME AN INSIDER